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Assessing the most likely outcomes of Google’s pivotal ad tech antitrust trial
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Marketing
McCann creates website to decode Gen Z speak for marketers
Marketing
An ad student Instagram account that swaps brands for calories is going viral
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5 native ad metrics and the benchmarks that tell you when it’s working
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Zut alors! Paris is becoming the newest ad tech hotbed
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The latest hot agency benefit: Assistance in paying down student loans
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The global state of ad blocking, in four charts
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Intel becomes the first brand to publish on Facebook’s Instant Articles
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With a 70 percent open rate, Lenny Letter looks to video and beyond
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The Sun’s fantasy football site makes its first foray into influencer marketing for Doritos
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Rebategate sheds a light on the (literally) big issues at media agencies
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WTF are agency ‘preferred vendors?’
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