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Strategizing for the Future
Looking Back/Ahead to 2024
A look at holding company 2024 ad spending forecasts
December 8, 2023
Digiday Programmatic Marketing Summit
‘We have to test or you’re dead next year’: Overheard at the Digiday Programmatic Marketing Summit
December 6, 2023
Strategizing for the Future
Lacking financial incentives, sustainability remains a hope, not a promise, in digital advertising next year
November 29, 2023
Member Exclusive
Digiday+ Research: Events will be key for publishers’ revenues next year
November 24, 2023
Strategizing for the Future
Publishers double down on events heading into 2024
November 14, 2023
Strategizing for the Future
Why BuzzFeed might as well sell Complex
November 10, 2023
Member Exclusive
Digiday+ Research: A definitive ranking of publishers’ revenue sources as Q4 rolls on
October 30, 2023
Marketing on Platforms
Pixability looks to boost media investments for diverse YouTube creators
October 27, 2023
Strategizing for the Future
Media agencies develop new multicultural marketing strategies as client needs and targeting challenges arise
October 13, 2023
Strategizing for the Future
GSTV’s CEO Sean McCaffrey: As Q4 kicks off, it’s getting harder to predict how it will shakeout
October 3, 2023
Member Exclusive
Media Buying Briefing: Are AI chatbots going to power agency operations and client services in the future?
September 4, 2023
Member Exclusive
Digiday+ Research: Marketers said revenue grew in the last year, with more growth expected ahead
August 18, 2023
Member Exclusive
Media Briefing: Publishers pump up per-subscriber revenue amid ad revenue declines
August 17, 2023
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