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Strategizing for the Future
Strategizing for the Future
Coca-Cola quietly considers moving its North American media out of WPP
March 7, 2025
Experimental Channels
Confirmed: T-Mobile’s talks with Blis end in $175 million sale
March 4, 2025
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Media Buying Briefing: Comparing/contrasting Publicis’ and Omnicom’s 2024 results and fortunes ahead
February 10, 2025
Member Exclusive
Digiday+ Research: Half of marketers say ad spend will grow this year
January 31, 2025
Member Exclusive
Digiday+ Research: Marketers expect bigger budgets in 2025, with an eye on investing more in influencers
January 24, 2025
Digiday @ CES
How ad buyers and sellers are placing their bets in 2025
January 20, 2025
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Media Buying Briefing: Handicapping the 2025 national ad marketplace, from an investment POV
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Digiday @ CES
Omnicom Media Group and Roku partner on viewer search data, wrapping the holdco’s CES moves
January 9, 2025
Strategizing for the Future
Omnicom Media Group expands its TikTok relationship to include search keyword access
January 8, 2025
Digiday @ CES
At CES, Omnicom Media Group strikes extended purchase data partnership with Amazon via Flywheel
January 7, 2025
Digiday @ CES
The topics and trends that will be the talk of CES this year
January 6, 2025
Digiday @ CES
Omnicom Media Group research finds a markedly different search marketplace, and new opportunities
January 3, 2025
Strategizing for the Future
The definitive Digiday guide to what’s in and out for advertising in 2025
January 1, 2025
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