Content & Commerce

Publishers are looking to drive sales of products as a complement to their advertising and subscription businesses.

A tv with a 'ballot' going in from the top. The screen is blue and red representing the democratic and republican parties. The image represents political advertising using CTV, contextual and geo targeting.

AI Briefing: Concerns about misinformation grow on the eve of the U.S. elections

AI- and non-AI political misinformation on Meta and X are filling platforms with plenty of smoke designed to confuse and misdirect voters.