SHAPING WHAT’S NEXT IN MEDIA

Last chance to save on Digiday Publishing Summit passes is February 9

SECURE YOUR SEAT

Video: How employer rewards and incentives changed in 2020

digiday x blackhawk

The nature of employer rewards programs has transformed, accelerated by the events of 2020 — a year of sweeping change. Employees shifted to digital, their preferences moved to digital wallets and they asked for new and surprising ways to use the rewards their employers delivered.

In these new interviews, employer rewards experts talk about the evolving relationships between businesses and their employees in 2021 and beyond.

More from Digiday

Despite saturated live sports calendar, Super Bowl remains north star for brands

Brands are pouring budget into TV tentpole coverage during a congested live sports calendar. Not all events are equal, however.

OpenAI’s plan for ChatGPT ads starts with brands, not agencies 

The industry has found out more about the upcoming tests via whispers, rumors and reporting, rather than OpenAI’s own ads team.

Dentsu is the latest holdco to reunite media and creative production

The agency group’s AI-led production solution is the latest sign big players are rebundling their services. But indies are too.