The Digiday Publishing Summit in Vail, Colorado brought together some of the sharpest minds in media to discuss the issue affecting the digital content ecosystem today. Everything from fake news and ad blocking to the massive power of the Google/Facebook duopoly was on the table. On this episode of the Visionaries Podcast we caught up with Semande Agosa, head of programmatic and strategic partnerships at the Bonnier Corporation, to take it all in, talk it out, and figure out what big ideas he’d be taking him from Vail.
More in Media
From brand deals to equity deals: creators want a stake, not just a fee
The creator economy is moving into a new phase: creators getting into companies at the ground floor through sweat equity or angel investing.
Media Briefing: Publishers question whether personalization actually pays off
Publishers are personalizing newsletters to get more value from readers, but questions remain over whether it’s a meaningful differentiator.
Publishers’ scorecard on Google’s ad tech remedies: they’re progress, but far from a clean win
After years of waiting for the DOJ to finally curb Google’s ad tech power, publishers are finding the devil in these new remedies.