The most over-used content marketing buzzwords of 2015

Seasoned content marketers have used the following words all too often this year. StudioD publishes a Beyond The Buzzword series in their blog which highlights the definitions and offers up real-world examples on the meaning behind these popular marketing terminology.

sd_digiday_techtalk_final (1)

More from Digiday

How to have hard conversations as a manager: The Return podcast, season 3, episode 4

To get a better understanding of why the people part of management is so important, we spoke with Julia Toothacre, a career strategist.

How Digitas North America’s Leah Askew is looking to rein in the agency’s programmatic supply sources

This year the agency plans to exit the programmatic open market and only purchase auction packages through PMP deals with a limited number of SSPs.

Publisher execs talk AI licensing deals, new applications for AI in latest earnings calls

Publicly-traded media companies touted new deals with generative AI tech companies and other new applications for the technology in their Q1 2024 earnings calls.