The most over-used content marketing buzzwords of 2015

Seasoned content marketers have used the following words all too often this year. StudioD publishes a Beyond The Buzzword series in their blog which highlights the definitions and offers up real-world examples on the meaning behind these popular marketing terminology.

sd_digiday_techtalk_final (1)

More from Digiday

What AI disruption means for experimental ad budgets

The 2026 ad budget is now a lab experiment as marketers boost experimental budgets for AI and emerging channels.

After newsroom cuts, The Washington Post turns to creator-led video deals 

The Washington Post is betting on creator content to open up new revenue and audiences, after newsroom layoffs.

AI influencer discovery tools are changing how agencies cast creators

As creator spending grows among brand advertisers, agencies are using AI to automate much of the influencer marketing workflow. Now, that includes casting.