The most over-used content marketing buzzwords of 2015

Seasoned content marketers have used the following words all too often this year. StudioD publishes a Beyond The Buzzword series in their blog which highlights the definitions and offers up real-world examples on the meaning behind these popular marketing terminology.

sd_digiday_techtalk_final (1)

More from Digiday

Kroger’s new CEO, a Walmart veteran, is focused on speed and execution

Foran joined Kroger in February after serving as CEO of Air New Zealand since 2020. Before that, he was president and CEO of Walmart U.S. for about six years.

Google quietly gives ground on PMax controls

The search giant’s black-box ad product has confounded media buyers for years. Now, it’s passing them the reins – sort of.

Future of Marketing Briefing: The case for and against the death of the big brand ad

Marketing has a new favorite argument: is it still smarter to talk to a million people at once, or to find the thousand people they already trust?