Man Repeller’s Leandra Medine doesn’t just post photos all day

Man Repeller’s founder Leandra Medine didn’t set out to build a media company. As she worked toward a journalism degree in college, she thought she’d end up writing for New York Magazine.

But in 2010, after recognizing a gap in fashion media, Medine started the blog Man Repeller to put a humorous spin on “serious fashion.” The idea was to discuss the trends that women love and men hate. There turned out to be a large audience with an appetite for her quirky fashion sense and humorous writing.

To follow Medine for a recent day in her life, please visit Glossy.

More in Media

SPUR publishes AI content tracking standard, pitches OpenAI and Google to join advisory board

Publishers are pushing for AI transparency with a new SPUR standard to track how AI tools use content, and inviting frontier AI labs to help.

Media Briefing: Publishers are turning GEO from an experiment into a business

Publishers are turning GEO into a new revenue stream as clients increasingly look to boost their brands’ visibility in AI-generated answers.

The creator economy’s stance on AI is shifting — again

Creators are integrating AI tools into their workflows, but at what point does it overtake the creative process and result in sameness?