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Digiday+ Media Buying Briefing

The Media Buying Briefing covers the latest in agency news and media buying for Digiday+ members and is distributed over email every Monday at 10 a.m. ET.

Member Exclusive

Media Buying Briefing: The shift to programmatic in digital OOH creates ‘muscle memory’ for an outlier industry

May 24, 2021
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Media Buying Briefing: Omnicom launches a retro-style panel to codify post-pandemic consumer types

May 17, 2021
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Media Buying Briefing: Attention metrics vie for the industry’s, well, attention. Will it take root?

May 10, 2021
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Media Buying Briefing: How will media agencies react when programmatic is put under the microscope?

May 3, 2021
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Media Buying Briefing: While some see in-housing slowing down, one new player is looking to move in with brands

April 26, 2021
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Media Buying Briefing: As gaming explodes as an ad medium, media agencies aim to level up

April 21, 2021
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Media Buying Briefing: Buyers may have more to spend, but they’re looking for flexibility in video investments

April 12, 2021
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Media Buying Briefing: Mediahub’s Sean Corcoran on diversifying rosters and championing diversity

March 29, 2021
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Media Buying Briefing: When and why agencies buy themselves back from holding companies

March 22, 2021
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Media Buying Briefing: ‘It’s hard to get off the crack of Facebook and Google’

March 15, 2021
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Media Buying Briefing: Black-owned media companies step to the forefront of the upfront

March 8, 2021
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Media Buying Briefing: Platforms are changing the rules of media agency teams, led by digital natives

March 1, 2021
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Media Buying Briefing: Crossmedia founder Asghar on how the holding companies subverted media planning – and how he’s fighting back

February 22, 2021

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