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Digiday Programmatic Marketing Summit

Coverage from Digiday’s summit for programmatic leaders.

A red-toned GIF of a TV screen with shifting static in pink, yellow, and red, representing the evolving landscape of biddable CTV and its dynamic, data-driven ad opportunities.

Digiday Programmatic Marketing Summit

Programmatic agency execs speak out on CTV transparency

At the recent Digiday Programmatic Marketing Summit, agency executives spoke out — on stage and in behind-closed-door town hall sessions — on how they see transparency in CTV.

December 15, 2025

Featured

Digiday Programmatic Marketing Summit

‘We have to test or you’re dead next year’: Overheard at the Digiday Programmatic Marketing Summit

December 6, 2023

Digiday Programmatic Marketing Summit

‘We need an ad exchange for identity’: Overheard at the Digiday Programmatic Marketing Summit

May 25, 2023

Member Exclusive

Programmatic Marketing Summit Recap: Contextual targeting gets a new look as the loss of third-party cookies looms

December 1, 2021

Digiday Programmatic Marketing Summit

Do AI agents have a place in programmatic advertising?

December 10, 2025
Digiday Programmatic Marketing Summit

The case against AI agents for programmatic ad buying

December 9, 2025
Sponsored

From rented audiences to engaged communities: Why participation is the new moat for publishers
Member Exclusive

Media Buying Briefing: Overheard at DPMS — How agencies grapple with AI in programmatic

December 8, 2025
Digiday Programmatic Marketing Summit

‘We just did the math’: The new baseline for ad tech transparency

December 8, 2025
Member Exclusive

Future of Marketing Briefing: AI confuses marketers but their own uncertainty runs deeper

December 5, 2025
Digiday Programmatic Marketing Summit

‘Trade Desk is the Spirit Airlines of the DSP world’: Overheard at the Digiday Programmatic Marketing Summit

May 12, 2025
Member Exclusive

Ad Tech Briefing: Public companies’ first loyalty is to shareholders — why do advertisers give them an easy time?

May 9, 2025
Digiday Programmatic Marketing Summit

How to expand programmatic advertising up the funnel, with Tripadvisor’s Matteo Balzani

December 10, 2024
Member Exclusive

Media Buying Briefing: How one independent agency CEO sees the advantages she has over holdcos

December 9, 2024
Digiday Programmatic Marketing Summit

How VaynerMedia is optimizing its supply path optimization practices

December 6, 2024
Digiday Programmatic Marketing Summit

Programmatic marketers sound off on impact of AI-driven ad buys

December 5, 2024
Digiday Programmatic Marketing Summit

What it will take for advertisers to finally get ready to let go of the third-party cookie

June 10, 2024

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