The Confessions
We trade anonymity for candor to get an unvarnished look at the people, processes and problems inside the industry.
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‘Marketers talk a good game’: Confessions of a senior agency exec on being paid fairly
January 6, 2021 • 5 min read -
‘No is not an option’: Confessions of a sales executive
December 29, 2020 • 4 min read -
‘More petty fights between tech titans’: Confessions of a media buyer on Apple vs. Facebook, Google lawsuits
December 18, 2020 • 5 min read -
‘It’s all in the name of profit’: Confessions of a media buyer on short-staffed burnout during the pandemic
December 3, 2020 • 6 min read -
‘Logistical issues’: Confessions of a production exec on how coronavirus safety has changed her job
November 18, 2020 • 5 min read -
Confessions of a media buyer: Facebook updates have ‘wrecked the ad platform on the backend’
October 15, 2020 • 4 min read -
‘Ignore all of the politics’: Confessions of a DTC exec on the continued uncertainty of TikTok
October 2, 2020 • 3 min read -
‘How much do we want to get screwed?’: Confessions of an agency exec on lack of payment due to coronavirus
September 24, 2020 • 4 min read -
‘We don’t have the burden of traditional media’: Confessions of an upstart agency holding group MD
September 7, 2020 • 3 min read