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“It’s about change management’: Sir Martin Sorrell says the billable hour is dying, but getting clients to move in is proving harder
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2559
Results for ‘tiktok’
Brands in Culture
Brands turn to gamification to reach hockey fans during the NHL playoffs
April 24, 2023
Member Exclusive
Digiday+ Research: Is Google’s value to brands past its prime with holiday shopping underway?
December 12, 2023
Marketing on Platforms
Marketers look to TikTok’s new video ad offerings ahead of this year’s busy holiday shopping season
September 9, 2022
Marketing on Platforms
How Olaplex is looking to ‘fuel’ its organic growth on TikTok with a paid approach
August 29, 2022
Glossy
100 años después, Zales renueva su marca
May 24, 2024
The Creator Economy
Mientras el draft pone a la WNBA en el centro de atención, la NBA acelera la transición de los basquetbolístas a creadores
April 19, 2024
Business of TV
23andMe bucks the linear TV decline with its return to the ad channel
December 8, 2023
Member Exclusive
Media Briefing: A timeline of media unions’ actions this quarter
December 8, 2022
Member Exclusive
Future of TV Briefing: One area where the upfront measurement currency conversation is advancing
May 22, 2024
Brands in Culture
Google Pixel creates ad campaign to highlight the 50th anniversary of hip-hop
March 22, 2023
The Creator Economy
Why some creators find navigating taxes so challenging as they establish their freelance businesses
September 8, 2023
Member Exclusive
Marketing Briefing: Here are the top trends, issues marketers had to navigate throughout 2022
December 20, 2022
The Creator Economy
How Polaroid is using influencers to pitch analog imperfection to Gen Z
August 9, 2023
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