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2615
Results for ‘tiktok’
Brands in Culture
Tim Ellis, CMO de la NFL, explica por qué los creadores de contenidos lideran la estrategia de la liga centrada en la Generación Z
May 1, 2023
Brands in Culture
Fender wants to tap into nostalgia, experiential as people are ‘drawn to the vintage look’
October 12, 2022
The Creator Economy
Here are the hidden costs of being a creator
December 16, 2022
Marketing on Platforms
‘Highest conversions’: Why direct-to-consumer period care brand Viv is looking to TikTok to build community, boost brand awareness
June 6, 2022
Marketing on Platforms
Por qué Athleta archivó la mayor parte de su cuenta de Instagram mientras intenta renovar la marca buscando volver a conquistar clientes
August 21, 2023
Member Exclusive
Future of TV Briefing: The 2022 glossary
August 31, 2022
Member Exclusive
Marketing Briefing: While World Cup is a ‘uniting event,’ sponsors play through branding fouls
November 29, 2022
Marketing on Platforms
Why mass marketing will not work on Gen Z – it’s all about subcultures
October 12, 2022
Beyond Ads
Why brands like Nascar are taking alternative approaches when working with college athletes
November 1, 2023
Brand Safety
In graphic detail: Google’s Ads Safety Report shows suspect ad activities are on the rise
March 30, 2023
Glossy
La última campaña de autoestima de Dove anima a las mujeres a liberar las axilas
October 3, 2023
Agency Culture
Stagwell awards $1M in funding to AI platform Smart Assets to optimize media execution
April 11, 2023
Glossy
El conglomerado alemán de belleza Cosnova prevé facturar $1.000 millones de dólares y expandirse en EE.UU. en 2024
January 9, 2024
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