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‘The billable hour does not allow for any meaningful innovation’: S4 Capital builds subscription model for the AI age
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2374
Results for ‘global creative’
Member Exclusive
Media Buying Briefing: The 5 industry themes we’ll discuss at this week’s Media Buying Summit
October 13, 2025
Brands in Culture
During crucial holiday season, some marketers meet Christmas blues head-on in seasonal ads
November 14, 2024
Member Exclusive
Media Buying Briefing: Have media agencies really spent half their upfront dollars on streaming?
July 21, 2025
Digiday+ Media Buying Briefing
Media Buying Briefing: Are holdcos at a tipping point, or is this just another bump in the road?
July 14, 2025
Generative AI
DTC company Shapermint’s AI influencer engine highlights how marketers are actually using the tech
July 9, 2024
Generative AI
How AI’s energy needs conflict with media agencies’ carbon reduction efforts
June 7, 2024
Member Exclusive
Media Buying Briefing: fullthrottle.ai offers an easy button for smaller agencies and brands
September 15, 2025
Member Exclusive
Media Buying Briefing: Exploring the many ways creative and media are coming back together
January 22, 2024
Marketing on Platforms
TikTok joins the AI-driven advertising pack to compete with Meta for ad dollars
October 7, 2024
Retail Revolution
RE/MAX joins retail media network arms race, piquing marketer’s interest with specialty status
December 20, 2024
Member Exclusive
Media Buying Briefing: Havas joins race to find answers to clients’ zero-click search queries
August 18, 2025
The Creator Economy
Whalar Group bets on 24,000 square-foot creator campus to broker brand deals, recruit talent under one roof
March 7, 2025
Marketing on Platforms
LinkedIn accelerates its pitch to B2B marketers with AI-powered ad tools
December 18, 2024
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