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618
Results for ‘confessions’
Member Exclusive
Marketing Briefing: Why marketers have expanded Black Friday and Cyber Monday way beyond the confines of the holiday weekend
November 7, 2023
Marketing on Platforms
Meta’s layoffs continue to impact advertisers as the company replaces account team members with AI
February 26, 2024
Member Exclusive
Future of TV Briefing: The key to creator-driven commerce comes down to ease of use
August 23, 2023
The Confessions
Confessions of a copywriter on creativity, returning to the office and ‘butts in seats mentality’
December 20, 2022
Member Exclusive
Media Briefing: Economic uncertainty and brand safety jitters shadow publishers’ pitch at NewFronts
May 8, 2025
Member Exclusive
Media Briefing: Subscriber churn is up, but the economic downturn isn’t necessarily to blame
January 26, 2023
The Confessions
‘They aren’t making leaders out of us’: Confessions of a Black creative on stalled DEI progress in advertising
June 15, 2022
Member Exclusive
Marketing Briefing: TikTok’s Smart Performance Campaigns show platform’s automation push
April 18, 2023
The Confessions
‘You see so many orgs doubting the capability of esports right now’: Confessions of a content creator from the esports trenches
March 13, 2023
The Confessions
‘I’m burning money’: Confessions of an ad exec on the current volatile digital ad landscape
November 10, 2022
The Confessions
‘They are blatantly blocking news’: Confessions of a programmatic sales lead on brand safety filters’ impact on publishers’ direct-sold ads
April 17, 2023
The Confessions
Confessions of an in-house creative strategist on feeling unfulfilled, difficulty in returning to agencies as the ‘pay is less’
June 24, 2022
The Confessions
Confessions of an ad exec: Most activation in the ecosystem is inefficient and profits from that inefficiency
November 21, 2022
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