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    19957 Results for ‘branding’
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    Programmatic advertising’s endless cycle of reinvention and rot

    March 14, 2025
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    Why the NFL released an AI-powered game with Amazon

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    How creator talent agencies are evolving into multi-platform operators

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    Cannes Briefing: What the ad industry isn’t saying about AI

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    Marketing Briefing: With younger consumers questioning brands’ trustworthiness, marketers turn to scenario planning

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    AI and human emotion are the building blocks of effective creative advertising

    March 6, 2025
  • Brands in Culture

    Florist brand uses video to connect with families during the holiday season

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  • The Creator Economy

    In graphic detail: Inside the creator economy’s M&A boom

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    Marketing on Platforms

    Pinterest bets measurement and SMBs will boost performance revenue

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  • Roblox programmatic advertising
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    Why Roblox’s Clip It is using its billion-view moment to launch an ad product

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  • Media

    In Graphic Detail: As ‘Grow a Garden’ booms, a new report shows the marketing power of Roblox

    June 30, 2025
  • Gaming & Esports

    Why Kai Cenat’s record-breaking subathon was a double-edged sword for Twitch

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  • Evolving Agencies

    Agency new business crunch now permanent, say execs

    October 24, 2025
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