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Electronic Arts has built its own ad server in a renewed push for ad dollars
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    754 Results for ‘DSPs’
  • The Programmatic Publisher

    How publishers are now approaching curation with a calculated embrace

    March 24, 2025
  • Illustration of two people talking into megaphones.
    Member Exclusive

    Media Buying Briefing: Rival trade bodies emerge to contend programmatic’s future

    May 4, 2026
  • Member Exclusive

    Media Buying Briefing: How Publicis is winning and keeping clients, even as competitors cry foul

    September 8, 2025
  • A red-toned GIF of a TV screen with shifting static in pink, yellow, and red, representing the evolving landscape of biddable CTV and its dynamic, data-driven ad opportunities.
    Member Exclusive

    Future of TV Briefing: CTV ad market’s transparency problem hits a boiling point

    May 7, 2025
  • Member Exclusive

    Media Buying Briefing: For a small independent, Butler/Till is innovating on a number of levels

    August 4, 2025
  • The Programmatic Publisher

    How a revamped Green Media Product hopes to solve ‘problematic placements’

    April 11, 2024
  • The Programmatic Publisher

    PubMatic debuts Activate, as the line between demand- and sell-side players continues to blur

    May 8, 2023
  • Member Exclusive

    Media Buying Briefing: Overheard at DPMS — How agencies grapple with AI in programmatic

    December 8, 2025
  • The Programmatic Marketer

    Ad execs sound off on Amazon’s DSP dilemma

    March 25, 2024
  • Brand Safety

    How ‘The Godfather of ad tech’ aims to ‘reimagine’ brand safety and challenge the status quo

    March 13, 2025
  • The Programmatic Marketer

    ‘Expertise within the four walls’: Why Lenovo decided now’s the time to in-house a key bit of ad tech

    October 13, 2023
  • Third-Party Cookie Primer

    Here’s what The Trade Desk actually thinks about Google’s Privacy Sandbox

    January 15, 2024
  • Member Exclusive

    Media Briefing: In the AI era, subscribers are the real prize — and the Telegraph proves it

    March 12, 2026
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