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Electronic Arts has built its own ad server in a renewed push for ad dollars
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Special Projects
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754
Results for ‘DSPs’
The Programmatic Marketer
Ad tech industry gears up to combat MFAs
July 19, 2023
Life Beyond the Cookie
Ad tech’s take: early reactions to Google’s third-party cookie demise
March 1, 2024
Sponsored
How Madhive’s DSP is fueling local CTV campaigns
March 9, 2023
Digiday+ Future of TV Briefing
Future of TV Briefing: Top takeaways from Digiday’s ‘The Future of TV’ series
May 3, 2023
Google on Trial
DOJ vs. Google: The arguments for and against the defendant’s (alleged) ad market monopoly
September 9, 2024
Future of TV Week
The Future of TV Episode 4: Advancing TV
April 26, 2023
Member Exclusive
Media Buying Briefing: A tale of two reports (on media agencies)
November 18, 2024
Member Exclusive
Digiday+ Research deep dive: Publishers large and small put their resources into first-party data
May 26, 2023
The Programmatic Marketer
Shrinking budgets leave programmatic marketers with a raw deal
May 31, 2024
Member Exclusive
Marketing Briefing: How Amazon has ‘elevated their game’ with a more cohesive pitch to appeal to advertisers
May 28, 2024
Sponsored
How SMADEX is fostering collaboration with mobile advertisers through transparency
January 5, 2023
WTF Series
WTF is ID spoofing?
May 23, 2024
The Programmatic Marketer
MediaMath and Viant are in talks to potentially join forces
June 7, 2023
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