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Publicis and The Trade Desk settle their dispute, but tell no one why
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4017
Results for ‘Collective’
Sponsored
The state of identity: Evolving approaches to targeting, measurement and transparency
December 16, 2025
Retail Media Rewritten
U.K. brands spend more on retail media but ‘disconnected commerce’ hampers faster growth
May 21, 2026
The Sports Marketing Playbook
Spirits brands look to sports, sponsorship and celebrity playbook to convert younger consumers
May 19, 2026
Sponsored
Amid 2025’s signal crisis, identity graphs are boosting efficiency
May 20, 2025
Sponsored
Digital media needs to shift from incrementalism to innovation for continued relevance in 2025
January 15, 2025
Member Exclusive
Media Buying Briefing: Publicis Media’s Jessica Berger on AI and innovation
July 8, 2024
Sponsored
Why data clean rooms are essential for high-margin commerce media
January 13, 2025
Business of TV
Media buyers anticipate a slower TV upfronts season amid economic uncertainty
May 12, 2025
Evolving Agencies
‘Nobody’s asking the question’: WPP’s biggest restructure in years means nothing until CMOs say it does
March 6, 2026
WTF Series
WTF is pay per ‘demonstrated’ value in AI content licensing?
March 2, 2026
Marketing on Platforms
Amazon’s expanding ad platforms casts shadow on ad tech cottage industry
March 5, 2025
Equality and Opportunity
Amidst a broad dismantling of DE&I, Hyundai maintains multicultural marketing, spend commitments
March 3, 2025
Work Life
AI revolution creates demand for hot new job: AI librarian
October 17, 2024
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