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19930 Results for ‘Branding’

The Business of AI

Forget about the tech, OpenAI and Perplexity are brands too

August 15, 2025
Super Bowl

Brands invest in creators for reach as celebs fill the Big Game spots

February 6, 2026
The Business of AI

How E.l.f. Beauty is using AI to alleviate the workload of its workforce

April 1, 2026
Brands in Culture

As AI catches on across luxury, brands play up their emotional value

January 30, 2026
Apply to attend the Digiday Brand Leaders Dinner

January 16, 2025
Life Beyond the Cookie

Inside the brand and agency scramble for first-party data in the AI era

January 9, 2026
Retail Media Rewritten

Brands are discovering their sales associates are among their most valuable influencers

July 25, 2025
Zero-click Future

Zero-click search is changing how small brands show up online — and spend

July 11, 2025
Business of TV

Comcast tempts DTC brands away from paid social due to rising costs and brand safety issues

January 16, 2025
The 2025 Notebook

For brand marketers, creators and athletes are becoming interchangeable

January 7, 2025
Managing Through Crisis

How brands shifted marketing and media strategies through year of tariffs

December 23, 2025
Retail Revolution

Media giant Essence launches a marketplace for Black women-led brands

December 22, 2025
The Programmatic Marketer

Heineken is expanding the use of contextual targeting on its brand campaigns

July 22, 2025

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