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The Rundown: AI clones split the creator economy
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    19935 Results for ‘Branding’
  • Brands in Culture

    Ahead of Euro 2024 soccer tournament, brands look beyond TV to stretch their budgets

    April 26, 2024
  • The Business of AI

    As brands look for AI edge, B&Q retail owner Kingfisher is expanding in-house development

    June 6, 2024
  • Digiday Media Buying Summit

    Agency execs balance automation and strategy with new ad formats

    October 17, 2024
  • The Creator Economy

    Agencies have mixed feelings about using AI tools for product placements and influencer marketing

    January 21, 2025
  • Brand Safety

    How programmatic is opening up the Olympics to advertisers

    June 27, 2024
  • Member Exclusive

    Marketing Briefing: Why Peet’s Coffee’s major brand push is brewing up brand storytelling over product pitching

    October 17, 2023
  • Person gaming
    Gaming & Esports

    Candy giant Butterfinger doubles down on gaming with streamers and creators to reach younger audiences

    February 21, 2024
  • Brands in Culture

    Billboard pours its first tequila brand partnership with Tres Generaciones

    January 26, 2024
  • Member Exclusive

    Digiday+ Research: TikTok moves ahead of YouTube for brands’ video-focused social media marketing

    August 20, 2024
  • Marketing on Platforms

    TikTok courts CMOs with first-ever Collective, as it targets bigger budgets

    March 24, 2026
  • Brands in Culture

    How Reformation hopes viral moments help it become ‘part of a cultural conversation’

    February 20, 2025
  • Digiday @ Possible

    What platforms, brands and agencies hope to get out of the Possible conference in year 2

    April 15, 2024
  • The 2025 Notebook

    The four trends to watch in the 2025 creator economy

    January 9, 2025
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