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‘The billable hour does not allow for any meaningful innovation’: S4 Capital builds subscription model for the AI age
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    792 Results for ‘"pivot to video"’
  • Brands in Culture

    What a second Trump presidential term means for media and advertising

    November 7, 2024
  • Advertising around Politics

    Presidential ads mark a divide as both candidates spend big in battleground states

    November 5, 2024
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    Marketing Briefing: Understanding CMOs’ top priorities ahead of the next Trump presidency

    November 12, 2024
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    Creators pivot as brands’ spending goes into ‘freeze mode’

    April 30, 2025
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    How marketers, creators vet influencer agencies as the creator economy continues to expand

    April 24, 2025
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    Ad Tech Briefing: Ad tech’s agentic gambit at CES

    January 13, 2026
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    Future of Marketing Briefing: Bold call – the legacy influencer agency doesn’t fit the new market

    November 21, 2025
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    Marketing Briefing: More storytelling, same budget? Marketers’ ‘do more with less’ conundrum continues

    October 15, 2024
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    Why marketers are not deterred by TikTok’s uncertain future

    March 11, 2024
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    Future of TV Briefing: 5 trends to track in this year’s upfront market

    June 5, 2024
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    Marketing Briefing: Why marketers are all about ‘nontraditional formats’ now

    October 8, 2024
  • Marketing on Platforms

    Here’s a guide for what marketers can do now with the back-and-forth of TikTok

    January 20, 2025
  • Generative AI

    AI Briefing: Elon Musk and Sam Altman battle over OpenAI’s mission

    March 4, 2024
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