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How USA Today Co. is trying to beat AI Overviews on World Cup news
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8076
Results for ‘ sales’
The Business of AI
AI Briefing: Index Exchange and Cognitiv integrate to use generative AI for programmatic curation
November 18, 2024
The Programmatic Marketer
MediaMath and Viant are in talks to potentially join forces
June 7, 2023
Life Beyond the Cookie
Toyota’s weather media activation shows brands’ focus on testing cookie-less targeting, despite Google’s reversal
July 31, 2024
Subscriptions
How sending fewer emails and content previews improved The New Yorker’s newsletter engagement
May 21, 2024
Member Exclusive
Media Briefing: From blocking to licensing, publishers inch toward leverage with AI
October 9, 2025
Member Exclusive
Media Briefing: Publishers’ H1 pulse check on ad spend in digital media
May 30, 2024
Member Exclusive
Media Briefing: As Google traffic ebbs, some publishers see social platforms as real revenue lines
May 28, 2026
Marketing on Platforms
Agencies and marketers point to TikTok in the running to win ‘first real social Olympics’
July 26, 2024
Member Exclusive
Marketing Briefing: How the meaning of ‘viral’ has changed with social media fragmentation, overuse of the word
December 5, 2023
Brand Safety
Nexxen adds CTV tools to tap into political ad market growth
July 25, 2024
Gaming & Esports
Why Puma sees Web3 and the metaverse as its next great commerce opportunity
July 28, 2023
Beyond Ads
Why Kraft Heinz brand Primal Kitchen is tapping non-traditional OOH to target Gen Z
July 18, 2023
Gaming & Esports
Gaming industry execs chime in on changing consumer habits and the the rise of AI in Q1 2023
May 29, 2023
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