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    8073 Results for ‘ sales’
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    Why Meta sees incrementality as the future of measurement

    October 16, 2025
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    AI isn’t just changing search — it’s rewriting the ad stack

    October 14, 2025
  • Retail Media Rewritten

    A look at the wide-ranging jargon coming out of the many ad networks

    October 13, 2025
  • Member Exclusive

    Future of TV Briefing: OpenX adds attention targeting for CTV ads backed by TVision

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    How B2B and B2C data accelerates growth for retail media networks

    February 18, 2025
  • Navigating Economic Instability

    Footwear brands navigate uncertainty after latest tariffs flip-flop

    February 27, 2026
  • Member Exclusive

    Ad Tech Briefing: Has Google sacrificed Privacy Sandbox on the altar of antitrust concerns?

    April 25, 2025
  • Retail Media Rewritten

    Retail media’s mid-2025 reality: Why advertisers are going all in on full-funnel

    July 8, 2025
  • The 2025 Notebook

    How publishers are strategizing for a second Trump administration: softer news and more social media

    January 7, 2025
  • Member Exclusive

    Marketing Briefing: Why marketers have expanded Black Friday and Cyber Monday way beyond the confines of the holiday weekend

    November 7, 2023
  • The Business of AI

    What AI startup Cluely gets — and ad tech forgets — about attention

    July 3, 2025
  • Gaming & Esports

    Earnings wrap-up: The gaming business is booming — but not necessarily for gaming companies

    February 9, 2024
  • Business of TV

    Hellmann’s post-Super Bowl playbook now includes shoppable CTV ads

    February 13, 2025
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