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Publicis and The Trade Desk settle their dispute, but tell no one why
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4820
Results for ‘ real-time ads’
Sponsored
Why programmatic buying alone isn’t enough to win on CTV
December 11, 2025
The Programmatic Publisher
Publishers see double-digit growth from The Trade Desk’s OpenPath, but volatility remains
April 1, 2026
Marketing
Walmart goes global with its Amazon-like flywheel
June 10, 2026
The Programmatic Marketer
As Integral Ad Science marks its fourth anniversary on the Nasdaq, speculation mounts over its future
June 30, 2025
The Creator Economy
VTubers are catching marketers’ eyes in 2025
August 18, 2025
Super Bowl
Here are the cases for and against an $8 million Super Bowl ad
February 7, 2025
Zero-click Future
Google’s AI Overviews reach over 2 billion monthly users
July 24, 2025
The Business of AI
CMOs might be pushing ahead on AI, but lack of measurement’s holding them back
July 16, 2025
AI Revenue Generation
Lowe’s wants to do more with AI shopping in 2026
December 17, 2025
Retail Media Rewritten
Reddit’s new shopping ads are a play for beauty brands’ business
March 26, 2026
Marketing on Platforms
As OpenAI gears up to launch ChatGPT ads, marketers try to keep up
January 20, 2026
Marketing on Platforms
Snap’s offering incentives to boost uptake of its Sponsored Snaps
September 24, 2025
Sponsored
With sports fragmentation, following the fans is crucial
May 14, 2026
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