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3673 Results for ‘ format’

The Creator Economy

The NBA’s contract with YouTuber Kenny Beecham could be a new blueprint for sports leagues

May 25, 2026
Member Exclusive

Pitch deck: X leans on AI and performance in a bid to win ad dollars

May 19, 2026
Marketing on Platforms

TikTok recreates its ads for billboards through Vistar partnership

May 4, 2026
The Business of AI

OpenAI’s bold vision for ChatGPT seems poised for a familiar business model: ads

May 26, 2025
The Sports Marketing Playbook

Why Coca-Cola has made World Cup TV ads one part of its sports marketing play

April 24, 2026
Member Exclusive

Future of TV Briefing: Upfront ad sellers prep performance-based pitches to address ad buyers’ ROI obsession

May 8, 2024
Marketing on Platforms

Google hands Smartly creative automation brief to promote hardware range

September 25, 2025
AI Revenue Generation

ChatGPT enters the ad game. Now what?

February 17, 2026
The Business of AI

Inside NBCUniversal’s test to use AI agents to sell ads against a live NFL game

February 3, 2026
Audio Anywhere

How podcasters are measuring videos’ role in growing incremental audiences

February 11, 2025
Marketing on Platforms

In Graphic Detail: Why platforms are turning social video into living room TV

January 19, 2026
Marketing on Platforms

Snap’s growth dominance stands to be questioned — what are the asks?

April 29, 2025
The Creator Economy

Substack’s video push sees modest bump, but a long road remains to win over creators

March 18, 2025

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