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1385 Results for ‘ five questions’

The Programmatic Marketer

WPP CFO says The Trade Desk operates in a smaller slice of the ad market

April 29, 2026
Retail Media Rewritten

Target looks to e-commerce, advertising investments to help grow the business

March 5, 2026
Inside the C-suite

Why 1440 is evolving from a newsletter company to a destination of explainers

October 14, 2025
The Business of AI

A study on AI motivates PHD to create generative publishing platform to guide Omnicom clients

August 15, 2024
Member Exclusive

Media Buying Briefing: AI’s impact on search forces agencies to rewrite the marketing script

October 6, 2025
WTF Series

WTF is AI ‘grounding’ licensing, and why do publishers say it matters over training deals?

August 22, 2025
Member Exclusive

Future of Marketing Briefing: The case for and against an agency subscription remuneration model

February 27, 2026
The Creator Economy

Search or social? Influencer marketing finds itself in the middle

August 5, 2025
The Business of AI

Amazon and The New York Times’ AI deal signals a new wave of publisher partnerships

June 2, 2025
Business of TV

The Rundown: Five (new) questions to ask about Netflix’s ad-supported plans

June 1, 2022
Member Exclusive

Media Briefing: Brian O’Kelley’s Scope3 promises an AI-powered ad tech reset — publishers aren’t buying it yet

March 13, 2025
AI Revenue Generation

Before AI can think for Immediate Media, it needs clean data to think with

November 5, 2025
The Business of AI

AI promised ad efficiency, Bayer wants meaning

October 27, 2025

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