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19953 Results for ‘ brands’

Experimental Channels

DTC brand Parachute Home goes offline, doubles experiential investment amid changed digital landscape

March 15, 2024
Brands in Culture

The Children’s Place hopes celebs’ star power will help boost brand awareness

November 27, 2023
The Confessions

‘Isn’t this more of a quid pro quo?’: Confessions of an agency CEO on kickbacks in retail media landscape

August 29, 2024
Member Exclusive

Digiday+ Research: Are brands and retailers giving up on Twitter – sorry – X?

October 20, 2023
Looking Back/Ahead to 2024

Marketers no longer have total control of their brand narratives. Now they’re spending time influencing influencers

December 26, 2023
Agency Culture

Culture Brands’ Eunique Jones Gibson wants to help brands uplift, empower stories for African Americans

June 6, 2023
The Creator Economy

Social platforms become ‘marketing engines’ as creators look for direct deals to earn money

January 24, 2024
Gaming & Esports

Why Rocket League is bringing brands like Puma in-game

September 8, 2023
Member Exclusive

Digiday+ Research deep dive: Marketers cut way back on X spending as brand safety concerns persist

April 12, 2024
Member Exclusive

Marketing Briefing: Agencies see more RFPs for brand building amid ‘recalibration’ of marketers’ priorities

January 30, 2024
Member Exclusive

Digiday+ Research deep dive: Brands are still on Facebook, but they’re spending a lot more on Instagram

March 4, 2024
The Creator Economy

Influencer agencies expand their consulting services as competition grows

May 15, 2024
Digiday+ Research

Digiday+ Research: How advertisers are approaching spend in the upfront market

May 13, 2024

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