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3003 Results for ‘ analytics’

Retail Revolution

What Rich Lehrfeld’s media buying background means for Walmart RMN business

October 29, 2024
The Creator Economy

Why marketers shouldn’t follow Unilever’s plans to work with ’20 times’ more influencers just yet

April 2, 2025
The Creator Economy

In Graphic Detail: Virtual influencers click with young audiences, yet brands’ interest wanes

September 11, 2025
The Programmatic Marketer

The Trade Desk announces plans to acquire Sincera

January 15, 2025
Member Exclusive

Media Buying Briefing: Media agencies forge on with other ID solutions regardless of Google’s curtail of third-party cookie deprecation

July 29, 2024
The Business of AI

ChatGPT referral traffic to publishers’ sites has nearly doubled this year

May 22, 2025
Navigating Economic Instability

Why electric vehicle brand Rivian is thinking long-term amid economic uncertainty

May 20, 2025
Sponsored

How curation is causing a paradigm shift across programmatic advertising

August 7, 2025
Zero-click Future

How brands are trying to optimize, outsmart AI answer engines across the zero-click landscape

November 7, 2025
Navigating Economic Instability

Goodway Group quietly laid off employees in 2 ‘rounds’ as it restructures to find future growth

June 14, 2024
The Creator Economy

Twitch tweaks monetization tools to try and help smaller creators build a following

May 21, 2026
The Business of AI

In Graphic Detail: How AI search is changing publisher visibility

October 20, 2025
Marketing on Platforms

Who is OpenAI’s global head of ads, David Dugan?

April 8, 2026

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