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    12796 Results for ‘ agencies’
  • Evolving Agencies

    Transparency shift: CMOs navigate new norms in agency profit models

    May 17, 2024
  • Digiday Media Buying Summit

    Overheard at DMBS: The problem with scope creep — and how to get over it

    October 25, 2024
  • Member Exclusive

    Media Buying Briefing: Overheard at the Media Buying Summit

    October 21, 2024
  • Evolving Agencies

    Newly merged Amp agency is comfortable sandwiched between holdcos and other indies

    June 26, 2024
  • Brands in Culture

    Marketing execs believe deeper relationships, understanding influencers can avoid potential backlash in politics

    November 4, 2024
  • Marketing on Platforms

    As health and wellness brands brace for ad restrictions on Meta, marketers and advertisers seek more transparency

    December 6, 2024
  • Member Exclusive

    Marketing Briefing: Why fractional CMOs are being tapped for ‘impartial’ evaluations of marketing orgs, agencies

    September 24, 2024
  • Member Exclusive

    Media Buying Briefing: Who controls the balance of power between retail media and media agencies?

    September 23, 2024
  • Digiday @ CES

    CES Briefing: A Q&A with Stagwell’s Mark Penn & the streaming ad data disconnect

    January 9, 2025
  • Strategizing for the Future

    Digital OOH’s growth has media agencies make more use of its data and measurement options

    June 6, 2024
  • Digiday @ Cannes

    Media Buying Briefing: Why influencer agencies are drawing attention at Cannes Lions

    June 17, 2024
  • Member Exclusive

    Research Briefing: Facebook loses favor with publishers, brands and agencies

    March 14, 2024
  • 3 people on different sides of politics sitting at a table. Tension doing political ad research
    The Business of AI

    How AI shaped the 2024 election: From ad strategy to voter sentiment analysis

    November 5, 2024
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