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3195 Results for ‘ advertising tracking’

Member Exclusive

Future of TV Briefing: Inside The Wall Street Journal’s video-based approach to this year’s election coverage

October 23, 2024
Navigating Economic Instability

It’s a ‘dogfight’: Publishers’ Q2 revenue was flat and they’re wary of remainder of the year

June 13, 2023
Gaming & Esports

How Luminosity Gaming won over Kroger to get in to Super Smash Bros.

April 3, 2024
Member Exclusive

Digiday+ Research: For startup CPG brands, in-person brand activations bring much-needed exposure

November 26, 2024
Member Exclusive

Research Briefing: TikTok tops brands’ holiday wishlist

November 30, 2023
Member Exclusive

Media Buying Briefing: Influencer agencies prep worst-case scenarios if TikTok gets banned

March 18, 2024
Member Exclusive

Media Briefing: Publishers use standalone newsletter subscriptions to convert more readers

February 27, 2025
Sponsored

The state of ad creative: The evolution of production and optimization in the age of AI and automation

August 29, 2024
The Programmatic Marketer

Ad tech’s movers and shakers are readying a resurgence of M&A activity

April 4, 2024
Member Exclusive

Media Buying Briefing: Can agencies help brands expand gaming and esports as women’s sports shine?

April 22, 2024
The Commerce Media Era

How privacy regulations could help — or inhibit — growth in retail media networks

May 8, 2023
Life Beyond the Cookie

Ad tech’s multi million-dollar quandary: Balancing budgets amid Google’s Sandbox uncertainty

March 4, 2024
Marketing on Platforms

The Rundown: Everything you need to know about Reddit as the platform goes public

March 21, 2024

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