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    3195 Results for ‘ advertising tracking’
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    The Business of AI

    How AI shaped the 2024 election: From ad strategy to voter sentiment analysis

    November 5, 2024
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    The Programmatic Publisher

    Publishers fear Google’s ‘top-level seller’ status within Privacy Sandbox proposals

    April 8, 2024
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    AI Briefing: Ad tech world debates how to address CSAM concerns

    February 17, 2025
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    Q&A: How attention, search and recall are creating more effective video ad metrics

    May 1, 2024
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    Marketing Briefing: Why marketers aren’t focused solely on ‘use it or lose it’ spending in Q4 anymore

    December 3, 2024
  • Life Beyond the Cookie

    After years of uncertainty, Google says it won’t be ‘deprecating third-party cookies’ in Chrome

    July 22, 2024
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    Media Briefing: Publishers are frustrated — and quietly grateful — after Google’s cookie U-turn

    April 24, 2025
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    How Time’s collectible covers make the case for a print comeback

    May 29, 2024
  • Marketing on Platforms

    Snap bolsters ad offerings and incentives to woo advertisers — but will they take?

    May 13, 2024
  • Strategizing for the Future

    ‘It’s not just about the results’: How Vox Media’s CRO Geoff Schiller is strategizing for ad sales in 2024

    March 19, 2024
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    Media Briefing: Less clicks, more problems: What Google’s AI Mode means for publishers

    May 22, 2025
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    Life Beyond the Cookie

    ‘Many misunderstandings and inaccuracies’: Google issues retort to critical Privacy Sandbox report

    February 15, 2024
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    Future of Marketing Briefing: Bold call – the legacy influencer agency doesn’t fit the new market

    November 21, 2025
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