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20541 Results for ‘ ads’

The Business of AI

TV networks embrace AI at the upfront to improve audience targeting and commerce

May 17, 2024
Member Exclusive

Future of TV Briefing: Upfront ad sellers prep performance-based pitches to address ad buyers’ ROI obsession

May 8, 2024
The Programmatic Marketer

Ad tech’s movers and shakers are readying a resurgence of M&A activity

April 4, 2024
Digiday @ CES

What the agentic AI era means for ad agencies, with Omnicom’s Jonathan Nelson

January 14, 2025
Retail Media Rewritten

U.K. retailer Tesco wants advertisers to see it as equal to any traditional media partner

December 2, 2025
The Programmatic Publisher

Introducing the Digiday+ Ad Tech Briefing: A new way to unpack the industry’s biggest stories

March 19, 2025
The Business of AI

OpenAI’s bold vision for ChatGPT seems poised for a familiar business model: ads

May 26, 2025
Digiday @ CES

CES Briefing: A Q&A with Stagwell’s Mark Penn & the streaming ad data disconnect

January 9, 2025
WTF Series

WTF are JBPs?

March 6, 2025
Member Exclusive

CMO Strategies: A guide to display ads — benefits, obstacles and trends

July 17, 2024
Brand Safety

News U.K. rethought brand safety, and is starting to profit from it

March 4, 2025
Strategizing for the Future

The number of ad tech mergers and acquisitions is developing from a trickle to a steady flow

November 7, 2024
WTF Series

WTF just happened to the IAB Europe’s TCF — and what does it mean for targeted ads in the EU?

May 20, 2025

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