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Electronic Arts has built its own ad server in a renewed push for ad dollars
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6316
Results for ‘ ad networks’
The Programmatic Marketer
T-Mobile has held talks to buy Vistar Media
January 13, 2025
Member Exclusive
Future of TV Briefing: Upfront ad sellers prep performance-based pitches to address ad buyers’ ROI obsession
May 8, 2024
Member Exclusive
Media Briefing: As social platforms favor creators, publishers are left out of the referral loop
June 26, 2025
Member Exclusive
Ad Tech Briefing: CES marks the opening of digital advertising’s (likely) year of consolidation
January 6, 2026
The Programmatic Marketer
Why SSP consolidation driven by agencies is benefiting the larger SSPs
February 16, 2023
Modern Retail
Microsoft looks set to shutter its retail media business
October 7, 2024
Business of TV
Tubi hopes emotional context can drive demand for streaming’s long tail
October 9, 2025
Member Exclusive
Future of TV Briefing: A Q&A with Roku’s Sarah Harms about streaming ad measurement
February 19, 2025
Sponsored
How deep learning is transforming advertising with precision, privacy and performance
February 27, 2025
Business of TV
‘Fasten your seat belt’: What to watch for in this year’s TV and streaming advertising upfront market
May 13, 2024
Member Exclusive
Media Briefing: Associated Press deal cements Microsoft’s quiet rise in AI licensing
November 6, 2025
The Creator Economy
How Gabriella Gomez built a six-figure career on TikTok Live without signing sponsorship deals
August 27, 2025
Member Exclusive
Media Buying Briefing: Three fiscal quarters hold the keys to success for the holding companies’ fortunes in 2024
December 2, 2024
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