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The 2025 Notebook

Media agencies face the uncertainty of a Trump 2.0 presidency and the rise of agentic AI in 2025

January 10, 2025
Digiday @ Cannes

‘Agencies are behind clients’: David Jones on The Brandtech Group’s plan for generative AI

June 20, 2024
The Sports Marketing Playbook

Sports media’s rising tide lifts niche ad tech firms

September 23, 2025
Member Exclusive

Media Briefing: In 2024, publishers and buyers say events and niche media will win ad dollars over scale

November 9, 2023
Digiday @ Possible

At Possible, generative AI shifts from shiny object to useful tool, but with a long way to go

May 2, 2025
Member Exclusive

Future of TV Briefing: Media and entertainment matchmakers, 2024 edition

January 17, 2024
The Business of AI

Publishers and advertisers face new AI agent oversight hurdles

September 15, 2025
Managing Through Crisis

How brands shifted marketing and media strategies through year of tariffs

December 23, 2025
Life Beyond the Cookie

In rocky digital advertising landscape, advertisers reconsider direct mail

January 26, 2024
Español

Shakira fue la artista más buscada en Google en 2023, así ganaron también las marcas asociadas a ella y a sus canciones

December 13, 2023
Retail Revolution

In the pitch for brand dollars, retail media networks turn to creators

February 25, 2025
Future of Measurement

Rise of alt-measurement firms shows marketers are balancing brand and performance thinking

February 25, 2025
Member Exclusive

Media Buying Briefing: Some creator shops are ripe for agency M&A as market consolidates

November 25, 2024

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