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    6470 Results for ‘ Brand Engagement’
  • Digiday Awards

    New York Times Advertising , L’Oréal Groupe, e.l.f. and Business Insider are 2025 Digiday Content Marketing Awards winners

    May 6, 2025
  • The Sports Marketing Playbook

    Publicis Sports creates dedicated women’s sports unit

    February 11, 2025
  • The Creator Economy

    ‘An ethics issue’: Why some creators are re-auditing their brand deals after Hootsuite-ICE controversy

    February 24, 2026
  • The Sports Marketing Playbook

    Lay’s uses WhatsApp to create a group chat for World Cup fans

    March 16, 2026
  • Work Life

    How kid-rearing tips are helping Willa Bennett reignite legacy media brands

    April 18, 2025
  • The Creator Economy

    CTV looks to invest in creator content to win over more ad dollars

    August 21, 2025
  • Sponsored

    Ad quality isn’t a checkbox — it’s a context

    October 8, 2025
  • Super Bowl

    Social media fragmentation exposes cracks forming in Super Bowl second screen plans

    February 5, 2025
  • Sponsored

    The case for connecting the dots in CTV advertising

    August 8, 2025
  • AI safety guardrails
    The Business of AI

    AI personalization played a bigger role in this year’s Black Friday and Cyber Monday

    December 9, 2024
  • Digiday Awards

    Amazon, Disney and NBC Sports are among this year’s Digiday Streaming and Video Awards finalists 

    April 8, 2025
  • A hand rising from the bottom of the image holds a weight inscribed with the word 'brand,' symbolizing the effort of lifting and strengthening a brand, in line with influencer marketing’s role in brand lift and advocacy.
    The Creator Economy

    Brand deals surge for golf creators as the sport’s popularity spikes

    June 27, 2025
  • Super Bowl

    Inside Doritos’ ‘creator-led’ marketing strategy

    February 12, 2025
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