Media Briefing: As AI reshapes media, The New York Times taps former Google exec for strategic role

A Google exec leading search and AI partnerships is joining The New York Times to manage relationships with platforms and big tech companies at a pivotal time.

Future of TV Briefing: Sports throws a curveball in advertisers’ streaming investments

This week’s Future of TV Briefing looks at why advertisers’ sports spending still skews heavily toward traditional TV despite more sports being available to stream.

Ad Tech Briefing: Alphabet’s Q2 hints at ad tech’s declining profile in Google’s future

Despite mounting regulatory pressure, analysts have few questions on the fate of Google’s core ad tech assets.

Media Buying Briefing: The upfront is still not done — why and who’s benefiting from it

Although it’s happened before, it’s not usual for an upfront to linger this long. But then again, nothing feels usual anymore in the media landscape. 

Media Briefing: New AI-focused roles signal an evolution of AI strategy at news publishers

New promotions to AI-focused roles at The Washington Post and Forbes signal a turning point in how publishers view and operationalize AI.

Future of TV Briefing: CTV ad buyers say ‘the math isn’t mathing’ with sell-side shadiness, ad tech fees

This week’s Future of TV Briefing recaps what brand and agency executives had to say behind closed doors at last week’s CTV Advertising Strategies event in New York City.

Digiday+ Research 2025 Influencer Index: Key strategies influencers use to drive engagement on Instagram

Digiday’s 2025 Influencer Index measures the impact influencers have on consumers’ purchasing behaviors. This first installment looks specifically at Instagram.

Ad Tech Briefing: The Trade Desk’s S&P 500 debut over AppLovin’s highlights lingering issues around maturity

While S&P 500 selection criteria is nuanced, the snub of a peer with a much larger market capitalization warrants questions.