Insights from CTV leaders at Dentsu, Horizon Media and more
Digiday+ Member Exclusives
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Pitch deck: Pinterest’s Performance+ AI tool makes its case
Here’s how Pinterest is talking to advertisers about Performance+.
June 26, 2025 -
Future of TV Briefing: YouTube gives a peek at how its recommendation algorithms work
This week’s Future of TV Briefing recaps a VidCon session during which YouTube executives and creators unpacked the video platform’s recommendation engine.
June 25, 2025 -
Ad Tech Briefing: Cannes Lions’ biggest ad tech announcements show how TV is now programmatic
Much of the large announcements at last week's Cannes Lions Festival of Creativity involved TV streaming and ad tech.
June 24, 2025 -
Media Buying Briefing: What Dentsu’s synthetic audiences deal reveals about the future of media planning
Synthetic audiences, or digital twins, offer cost benefits to agencies. There are deeper implications, though.
June 23, 2025 -
Media Briefing: DoubleVerify casts itself as news ally in Cannes — as scrutiny mounts
At Cannes Lions Festival of Creativity this week, the tech vendor has been working to convince advertisers — and skeptics — that it can help fix the brand safety system, which many say it helped break.
June 19, 2025 -
Future of TV Briefing: Upfront ad buyers debate the value of out-of-home viewership
This week’s Future of TV Briefing looks at the question of how TV and streaming audiences watching in a bar or other public place should be counted — and, more importantly, charged for — compared to people watching at home.
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Ad Tech Briefing: The CMA tosses Google’s Privacy Sandbox a lifeline, as many declare it DOA
Google’s cookie U-turn eases U.K. Government scrutiny as U.S. antitrust remedy rulings near.
June 17, 2025 -
Media Buying Briefing: How Acadia is winning over creative work as well as media
Brands are ditching creative agencies by forming social creative content and messaging with media-side shops.
June 16, 2025