Digiday+ Member Exclusives
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Off the blockchain: The distributed ledger is hot, but its use in advertising remains a question markBlockchain has a problem: It’s long on potential, short on immediate utility. The story is no different in media.
June 13, 2018 -
Apple’s juice: How Apple bet on privacy and wonApple is actively distancing itself from the practices of online ad giants such as Facebook and Google.
June 12, 2018 -
Digiday Research: Monetizing content for OTT platforms is a growing concern for publishersSeventy-six percent of publishers surveyed by Digiday said they plan to increase the amount of long-form video content they produce for OTT platforms.
June 11, 2018 -
Taking control: How Kristin Lemkau is turning JPMorgan Chase into a marketing force to be reckoned withChase has turned into a marketing powerhouse externally and internally. A lot of that is down to Kristin Lemkau, the company's chief marketing officer.
June 11, 2018 -
Digiday Research: Publishers are expected to suffer most due to GDPRA survey of 22 company executives found that most expect the duopoly to benefit from GDPR.
June 8, 2018 -
‘I feel optimistic about the future of news’: Google’s Richard Gingras says the company’s success depends on the health of publishersGoogle's vp of news says the company wants to enable the success of news publishers, but that direct payments come with pitfalls.
June 8, 2018 -
The Rundown: With Watch news shows, Facebook still holds the cardsFacebook is paying news publishers, but the terms show the power is still with the platform.
June 7, 2018 -
The Media Makers: A conversation with the heads of Refinery29, NowThis and Barstool SportsOver lunch, three top digital chiefs discussed building a media business that isn’t dependent on Facebook, how to succeed on TV and more.
June 7, 2018