Join us Dec. 1-3 in New Orleans for the Digiday Programmatic Marketing Summit
Digiday+ Member Exclusives
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Video Briefing: Why the NFL is making games available for free on mobilePeople are spending more time on their phones. Now, the NFL wants to make it easier for them to watch live games on those devices, too.
September 5, 2018 -
‘Management thought media buying was just about saving money’: Confessions of a marketerAgencies can be as much a help as they can be a hindrance to growing an in-house team, according to a marketer.
September 4, 2018 -
VR, AR and AI: Inside The Walt Disney Studios’ new 20-person R&D labStudioLab is as a showcase for new technologies like VR and AR and an area for filmmakers to familiarize themselves with entertainment’s future.
September 4, 2018 -
Digiday Research: Publishers turn to retailers to sell their productsForty-one percent of publishers surveyed by Digiday are selling products by a third party.
August 31, 2018 -
Fueled by the crypto boom, blockchain news outlet CoinDesk is venturing into TVCoinDesk writes and hosts conferences about blockchain and crypto. Now it wants to make TV shows and podcasts covering this world.
August 30, 2018 -
The Rundown: BuzzFeed’s membership model takes the middle roadThe timing makes sense for BuzzFeed to test a membership model, but it faces some hurdles.
August 30, 2018 -
Retail briefing: Retailers eye paid membership modelsFighting back against Amazon also means taking a page from its book. With half of all U.S. households now subscribing to Prime, memberships are becoming more interesting to retailers looking to keep loyal customers loyal -- and get some of that sweet recurring revenue.
August 29, 2018 -
Video Briefing: Amazon is flooding the zone in the video marketAmazon's Prime Video Direct program could take on a central role in how the company works with various video programmers.
August 29, 2018