Like it or not, publishers are stuck with the platform giants

Publishers are tempted to try to go it alone but from a traffic and ad tech perspective, there's no getting around reliance on Google and Facebook.

Digiday Research: Subscription publishers battle high churn rates

Forty-one percent of publisher executives surveyed by Digiday said their companies' subscription products had a monthly churn rate of 10 percent of higher.

With California privacy law, industry tries to avoid a repeat of GDPR scramble

Industry trade organizations are trying to educate their members on how to comply while lobbying California lawmakers for clarifications and changes.

Digiday Research: Instagram beats Facebook for content marketing

Forty percent of marketers named Instagram as the best platform for content marketing.

Bloomberg Media has a robot writing story summaries

The Bulletin, a newsfeed-like stream in the app, features personalized stories with summaries written by artificial intelligence.

The Rundown: Martin Sorrell sees the writing on the wall

Creative agencies are in trouble. Creativity isn't.

‘A complex affair’: Membership publishers wrestle with knowing how to hook customers

Publishers are drawn to membership programs because of the high payments and loyalty they can bring, but find that managing them can be difficult.

Digiday Research: 30 percent of publishers say subscriptions are their highest margin products

30 percent of publishers surveyed by Digiday say subscriptions are their product with the highest margins.