‘Treat display like a legacy product’: Insights from the Digiday Publishing Summit

Revenue diversification strategies are coming together as publishers strengthen direct relationships with their audiences.

Digiday Research: Marketers say Instagram is the best way to reach teens

Thirty-seven percent of media buyers polled by Digiday last month said Instagram was the best platform to reach audiences aged 20 years or younger.

Rothy’s new marketing shows off its six-week production cycle

Rothy’s is using data, customer feedback and social engagement to make inventory decisions and put its fast and sustainable supply chain in the spotlight.

‘Do brands ever check on the welfare of influencers?’: YouTube stars confront mental health issues

Over the past few years, the stresses of managing their businesses have led many top YouTube stars to take breaks to tend to their own well-being.

‘It’s a negotiation’: Video publishers debate distribution on Amazon’s upcoming Fire TV news app

Amazon's free news app for Fire TV is expected to arrive in May, but could get delayed.

Lerer Hippeau’s Graham Brown on what’s next for DTC unicorns

Brown spoke to Digiday about the precautions of unicorn companies, how pitches have evolved as the DTC brand category has matured, and what categories he’s focusing on now.

Why a large-scale bundle could be the only hope for the subscription efforts of mid-tier publishers

Publishers occupying the middle ground are about to find out how big (or small) their subscription businesses can really be.

‘The middle is going to struggle’: In TV and entertainment’s race to the top, some get left behind

Chasing tech giants, big media giants are getting bigger. But where does that leave studios and production companies that aren’t as big, but not small either?