Digiday+ Member Exclusives
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How Stitch Fix markets itself
Stitch Fix, now an eight-year-old, $1.2 billion dollar company, is rethinking how it markets itself to users and potential customers.
April 5, 2019 -
DTC gold rush leads to the rise of holding companies
Digital brands thought they could go it alone in retail. Most of them were wrong.
April 5, 2019 -
The Rundown: Accenture’s deal for Droga5 marks a turning point for creative agencies
The era of creative agencies is well and truly over with the sale of Droga5 to Accenture Interactive.
April 4, 2019 -
How companies like Stitch Fix, Rent the Runway and Jetblack are changing the way retailers work with brands
As brands push for more direct sales and customer connection, the business model for middlemen has had to pivot as well.
April 4, 2019 -
As fast fashion falls out of style, H&M looks to reinvent itself as a champion for the environment
H&M is hoping that an environmentally conscious rebranding can help it bounce back from the rough patch it has been in.
April 3, 2019 -
Video Briefing: AT&T-Viacom negotiations show the future of carriage deals
As distributors prioritize skinnier bundles, cheaper prices and profitability, cable network programmers will have to confront a new reality.
April 3, 2019 -
‘Treat display like a legacy product’: Insights from the Digiday Publishing Summit
Revenue diversification strategies are coming together as publishers strengthen direct relationships with their audiences.
April 3, 2019 -
Digiday Research: Marketers say Instagram is the best way to reach teens
Thirty-seven percent of media buyers polled by Digiday last month said Instagram was the best platform to reach audiences aged 20 years or younger.
April 3, 2019