Rothy’s new marketing shows off its six-week production cycle

Rothy’s is using data, customer feedback and social engagement to make inventory decisions and put its fast and sustainable supply chain in the spotlight.

‘Do brands ever check on the welfare of influencers?’: YouTube stars confront mental health issues

Over the past few years, the stresses of managing their businesses have led many top YouTube stars to take breaks to tend to their own well-being.

‘It’s a negotiation’: Video publishers debate distribution on Amazon’s upcoming Fire TV news app

Amazon's free news app for Fire TV is expected to arrive in May, but could get delayed.

Lerer Hippeau’s Graham Brown on what’s next for DTC unicorns

Brown spoke to Digiday about the precautions of unicorn companies, how pitches have evolved as the DTC brand category has matured, and what categories he’s focusing on now.

Why a large-scale bundle could be the only hope for the subscription efforts of mid-tier publishers

Publishers occupying the middle ground are about to find out how big (or small) their subscription businesses can really be.

‘The middle is going to struggle’: In TV and entertainment’s race to the top, some get left behind

Chasing tech giants, big media giants are getting bigger. But where does that leave studios and production companies that aren’t as big, but not small either?

Digiday Research: Retail media plays catch-up to Amazon

Twenty-three percent of media buyers spending do so on Walmart compared to 90 percent who advertise on Amazon according to a Digiday survey of 71 media buyers this March.

Retailers want to buy tech companies

As in-house innovation labs falter and the competitive landscape picks up, retailers are buying up technology companies to gain an advantage.