Future of TV Briefing: How the coronavirus crisis reshaped (and sped up) the future of TV

The legacy of the last year, when the coronavirus crisis overtook the world, is the rapid acceleration of the many changes already underway in the TV, streaming and digital video businesses.

Marketing Briefing: ‘A lot of confusion and trepidation’: Marketers mull a ‘privacy-first’ approach amid looming Google, Apple changes

Marketers are left wondering how they will navigate the true loss of the third party cookie, especially after Google said it won't build an alternative.

Global Publishing Summit Recap: prepare for a world without cookies

After a tumultuous year, publishers seem to be taking a step back and re-thinking their strategies to stay consistent this year.

Media Buying Briefing: Black-owned media companies step to the forefront of the upfront

Mediabrands is bringing together a raft of its biggest clients — about 20 Black-owned and Black-targeted media players — for an Equity upfront.

Case Study: How The Week successfully created a children’s media property amid the pandemic

The Week created and grew a children's publication in the unprecedented pandemic year to keep young audiences engaged.

Media Briefing: Media companies’ diversity reports show compounding leadership gap problem

Media companies’ diversity shortcomings pervade their organizations, but lack of diversity among their executive and management ranks is particularly problematic.

Case Study: Vice Media Group on the ‘urgent need to reclaim brand safety’

A keyword blocking strategy at Vice inappropriately determined some articles to be unsafe, according to findings by Vice and Oracle Data Cloud.

Future of TV Briefing: Ad buyers want to fix the TV ad market in this year’s upfront

Heading into this year’s upfront, agency execs plan to demand that TV networks — as well as advertisers — take a more realistic look at the supply of ad inventory.