Digiday+ Member Exclusives

  • corona ad spend
    Digiday Research: 88% of publishers say they will miss forecasts this year

    The coronavirus outbreak is rollicking the entire world. But as massive shifts occur in how people work and live, the second-order business effects on companies are also beginning to be felt. In a new survey examining business confidence, Digiday Research found that 88% of publishing executives surveyed expect to miss their business goals this year due to the outbreak.

  • Freelance freedom: Why working for yourself is becoming the new normal

    Younger employees say they are opting for freelance work over office jobs at agencies to have more control over their lives, to gain a better work/life balance and to do so while they can, before housing payments or children require more stability.

  • How Augustus is building a youth-focused media brand in Saudi Arabia

    With Lovin Saudi and Smashi TV, Augustus is trying to build a youth-oriented media company in the fast-changing Saudi market.

  • How brands are adapting to the expectations of an increasingly vegan generation

    Gen Z is flocking to veganism, leaving brands selling non-animal products struggling to adapt to their expectations.

  • depression couch
    The saddest generation: Why Gen Z is the most anxious generation ever

    “I’m anxious all the time. Being in school. Feeling pressure to have a social life. Politics. My friend is studying abroad in Spain and I read a story on Twitter about someone who got their kidney stolen in Spain. The coronavirus. Everyone I know has cancer.”

  • Illustration of a rocket launching with the TikTok logo on the side.
    TikTok Royalty: Here are the stars you need to know

    For now at least, Loren Gray (@lorengray) is the undisputed queen of TikTok, with more than 38.4 million followers. Having first started posting on Musical.ly in 2015, the 17-year-old singer has amassed a huge following on the platform that’s been renamed TikTok. Most of her videos showcase her lip-synching and dancing skills, and her TikTok fame helped her land a 2018 Virgin Records deal.

  • The coronavirus acceleration is upon us

    Like all crisis, coronavirus is causing a rethinking of how we live and work. What changes to our everyday lives stick and which do not remains to be seen, but the dislocation we're experiencing is likely to accelerate trends -- remote work, for example -- already kicked off by young generations.

  • tv
    How coronavirus will shape the future of TV

    The pandemic-driven sports hiatus will accelerate audiences' and advertisers' shift to streaming, but production shutdowns may have the broadest impact.