Digiday+ Member Exclusives
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Future of TV Briefing: Smart TV makers seek to steal the screenThis week’s Future of TV Briefing looks at how Roku's push into the smart TV manufacturing business reflects the changing state of the connected TV market.
January 11, 2023 -
Marketing Briefing: How marketers are finding ways to use the latest buzzy AI tool, ChatGPTMarketers and agency execs say that they don’t see ChatGBT taking copywriting jobs but that it will likely be a tool advertisers use to help the creative process going forward.
January 10, 2023 -
Digiday+ Research: Agencies think their companies will fare better than the industry in 2023Agencies feel good about the year they each had in 2022, how 2022 shook out for the industry and where they'll end up in 2023. But there is a clear shift happening away from unfettered optimism toward cautious optimism among agencies.
January 10, 2023 -
Digiday+ Research: Fewer publishers added staff in 2022 as economic troubles loomedStaff increases were down for publishers last year, with the economy as a likely driving factor.
January 9, 2023 -
Digiday+ Research: Agencies anticipate clients’ ad spend will grow in 2023, despite headwindsAgencies said their clients' ad spending increased in 2022, and they expect that trend to continue in 2023.
January 5, 2023 -
Media Briefing: Media execs start 2023 with reader revenue concernsThe media industry is braced for survival mode in 2023.
January 5, 2023 -
Future of TV Briefing: 5 questions about the future of TV in 2023This week's Future of TV Briefing looks at some of the top questions facing the TV, streaming and digital video industry in 2023.
January 4, 2023 -
Marketing Briefing: What will be the top marketing and advertising trends in 2023?To kick off 2023, we've asked folks what they expect the top marketing and advertising trends will be this year.
January 3, 2023