Zuckerberg Wants Blood: Facebook CEO Mark Zuckerberg is tougher than he looks. As if The Social Network didn’t make him out to be bloodthirsty enought, Zuck has revealed he is only eating meat he kills himself and recently posted on Facebook that he killed a goat and a pig. It’s part of an annual personal challenge — last year’s was a much more benign attempt to learn Chinese — in order to further personal growth. The Winkelvii are probably nodding their heads at word of how Zuck offed a goat: he slit its throat. Hard core. NYT
More FB Competition: The latest new social network claiming to be a Facebook competitor comes from former MySpace Music CTO Dmitry Shapiro. His new social network is called Altly. Shapiro wants to make Altly a more transparent social network that does not track the movement of its users the way Facebook does. As of now there is only a basic prototype site that investors have seen. Shapiro explains his reasons for wanting to create Altly on the Altly blog—it’s clear he’s not a Zuckerber fan. Anyway, we’ll have to wait and see if Altly actually takes off, but for now Facebook remains on top, for better or for worse. Business Insider
What Would Joyce Tweet?: A man named “Stephen from Baltimore” has started a project called Ulysses Meets Twitter 2011, which asks Joyce fans to help translate Ulysses into tweetable 140-character pieces. If you want to participate, you need to choose a section, or several, from the 18 episodes in the novel, and write a series of 4-6 tweets to represent that section. More info about how to participate is available at 11ysses.wordpress.com.
Sarah Palin the Movie: So apparently there might be a Sarah Palin movie in the works. Naturally people have take to the Twittersphere to propose movie titles using the hashtag #PalinFilmNames. Have any good suggestions? Videogum collected some good ones. Videogum
Video of the Day: Words of wisdom from Amy Poehler.
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Media Briefing: The case for and against monthly and annual subscriptions in the battle for retention
There are no one-size-fits-all solutions for improving retention in a subscriptions business. While annual subscribers might stick around longer for some, other publishers will have better luck with monthly plans.
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Digiday+ Research: The economy will hit the media and marketing industries this year, but differently
The economy will plague both the media and marketing industries in 2023, but the hit will be uneven between publishers and agencies.
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Podcast ad buyers have yet to see a slowdown
Ad buyers have yet to see clients cut their podcast budgets – though the time of podcasts as the shiny new medium may be coming to an end.
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SponsoredWhy Best Buy Ads sees retail media as integral to its customer-centric purpose
Sponsored by Best Buy Ads Retail media networks have become critical for marketers, with retailers investing in ways that enable advertisers to engage consumers across online and offline channels. Given the wealth of retailers’ first-party customer data and measurement capabilities, retail media networks have become a natural fit for augmenting performance marketing programs. Alongside the […]
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The programmatic open marketplace is faltering, but publishers see a bright spot in private programmatic deals
Publishers are coming to terms with their open programmatic marketplace RPMs being 20-55% lower than they were this time last year, but the hope is that programmatic guaranteed deals will make up the deficit.
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Marketers weigh the cons of working with Google Ad Manager amid Justice Department’s new lawsuit
When is it time to back away?
