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Post-FTC Facebook: Lance Ulanoff in his Mashable op-ed “Did the FTC Just Ruin Facebook?” posits that the FTC’s recent settlement with Facebook over charges regarding the social network’s privacy practices will kill innovation at Facebook. The terms of the settlement require Facebook to obtain users’ permission before making any changes to the way user information is used and shared, and prohibit Facebook from making any further “deceptive privacy claims.” Facebook also must submit to regular assessments from privacy auditors for at least 20 years. Indeed, 20 years of privacy auditing is a stiff measure, but Zuckerberg himself admits that Facebook has “made a bunch of mistakes” when it comes to privacy; however, as Ulanoff sees it, this is an excessive punishment that will damage Facebook:
[F]lashes of brilliance like Timeline could be few and far between as they get stuck in continual privacy review loops. Eagan, Richter and the FTC could all err on the side of caution, which essentially means steering the Facebook bus over to the shoulder and not driving at all.
I don’t know if you can call Facebook’s Timeline a “flash of brilliance”—at least maybe not yet; it hasn’t been officially released to the masses— but Ulanoff does have a point. It’s hard to be innovative when you have someone constantly checking over your shoulder. Mashable
Facebook and Foreign Policy: Herman Cain has mapped out his foreign policy according to a map made by a Facebook intern that visualizes global Facebook friendships. Yup, that’s right, Cain’s foreign policy is based on a map of Facebook friendships, which (somewhat) explains the labeling system on his map. For example, the U.K. is our “Special Relationship” (a little bit psycho-stalker, but OK), Mexico is our “Friend and Partner” (aww, how sweet), Pakistan is both “Danger and Opportunity” (how alluring!) and Brazil is just our straight up “Friend.” Don’t worry, Cain didn’t just lift the map from Facebook and hope that no one noticed; he acknowledges his source on the bottom of the map: “This map shows the density of Facebook connections around the world. It illustrates how entrepreneurship and freedom can light up the world with friendship.” Gawker
Tumblr of the Day: If you haven’t come across this Tumblr yet (it’s been blowing up all over the Interwebz), you need to read it now. I’m not even going to describe it to you, just read it. Texts from Bennett
Facebook Parenting: Parents say the darndest things on Facebook! Like this: HappyPlace
Video of the Day: It took me a few viewings to discern who was making the grunting noises, the dog or the owner. This one’s a keeper.
Dentsu’s podcast celebrating Black empowerment tries to do its part to fill the advertising inequity gap
The Dentsu-backed More Than That with Gia Peppers kicked off season 3 last week, featuring several major advertisers (and Dentsu clients) including Procter & Gamble, General Motors, Kroger and Mastercard.
The Athletic’s Sebastian Tomich is looking beyond ads and subscriptions to reach profitability
The Athletic's path to profitability is set for 2025, and to achieve this goal, chief commercial officer Sebastian Tomich is focused on more than just selling ads directly to prospective advertisers.
How newsroom unions intervene when members get laid off
Amid the recent wave of media layoffs, here are some of the ways newsroom unions are intervening.
SponsoredAdvertising predictions that will shake up the media industry in 2023
Chris Kelly, CEO, Upwave Like many people, marketers and advertisers were ready to see 2022 come to a close. A year that started off promising was assailed by inflation, layoffs and the disastrous effects of RSV, the flu and additional COVID strains. Still, despite an uncertain outlook for 2023, there are plenty of reasons for […]
Despite Q1’s slow start, publishers are bullish about events revenue for 2023
Publishers like BDG and Apartment Therapy are banking on events revenue to give them a leg up in 2023.
Media Briefing: The case for and against monthly and annual subscriptions in the battle for retention
There are no one-size-fits-all solutions for improving retention in a subscriptions business. While annual subscribers might stick around longer for some, other publishers will have better luck with monthly plans.